Brave New World of NIL, College Athletes and Kool-Aid

Jordan Ingram Editorials

Did you know that Alabama freshman cornerback Ga’Quincy “Kool-Aid” McKinstry signed an endorsement deal with, wait for it,  Kool-Aid? Yup. It’s a new era of college football. For the first time ever, collegiate athletes are able to receive financial compensation for their name, image and likeness, or NIL, opening up a flood gate of cash for advertising and endorsement deals. Let’s be …

All About the Money: Killing the CFB Golden Goose?

Charles Fischer, Mr. FishDuck Editorials

At what point is chasing the dollar going to turn the college football (CFB) fan away? To me, there is a line that when crossed means we lose a large enough percentage of CFB fans to hurt the athletic budgets across the nation. I don’t think we are there yet, but I believe “we can see it from here.” Is …